Art Director: Suzy Devane

Copywriter: Carlos Vargas

WHAT?

Starburst Swirlers Chewy Sticks combine two classic flavors swirled into one. They include the unexplainably juicy flavors of cherry-lemon, strawberry-orange and cherry-strawberry.

TARGET

Folks young and old who already enjoythe taste of classic Starburst flavors and enjoy trying new, innovative candies.

Swirl your World

Demonstrating the brand’s new unexplainably juicy flavor by creating unexplainable real-life combinations that are bound to Swirl your World. 

PRINT

A series of print ads that contain a QR code that will lead to a seemingly Swirler-hacked phone screen with an invitation to learn more about an exciting immersive experience and a promo video.

SOCIAL

Snapchat lens gives users an augmented experience that Swirls their own World.

TV SCRIPT

EXPERIENTIAL

"FINALLY I'M NOT THE ONLY CRAZY ONE IN THE ROOM"

-SETH ROGAN

MAKING THE UNORDINARY, ORDINARY.

Watch your most bizarre creations come to life.

Starburst Swirlers is allowing candy lovers to get a glimpse of a world that contains these peculiar thoughts with the new, innovative 'FunkHouse."

This immersive experience will take you on a journey that is weirdly strange, yet memorable.

It begins with eating a Starburst Swirler, and ends with your brain exploding with juicy wonder.

Grab a pack of Swirlers now and check out the back of the pack to learn more.





home ︎